The classic Original Morning Radio by Tracy Johnson & Alan Burns

THE ORIGINAL MORNING RADIO BOOK

The original Morning Radio by Tracy Johnson and Alan Burns has been used by programmers worldwide. It's a practical, useful guide to connecting with 488d9efa381451a593c645780fa9cff82537d0a8379fa39d8da5dfa8c360afc442790d1c5184ae30e4f91e6116b9d7c070371527a223546a0c025fde82f7504377IVJMC0YAPbZGvDJUh%2FUF9RRaAta1KN8n25dPWCpWI%3D personalities in a positive, encouraging way. The classic Morning Radio book is a must-have addition to every programming library.

A MUST FOR ALL PD'S

  • Timeless Advice for Program Directors and Managers: The guide that has helped PD's turn dozens of radio personalities into 488d9efa381451a593c645780fa9cff82537d0a8379fa39d8da5dfa8c360afc442790d1c5184ae30e4f91e6116b9d7c070371527a223546a0c025fde82f7504377IVJMC0YAPbZGvDJUh%2FUF9RRaAta1KN8n25dPWCpWI%3D superstars.

  • Building Partnerships With Talent:  Follow the principles to stop fighting with air talent because PD's and personalities rally want the same thing!

  • The Personality Breakthrough: How to develop talent that no station can challenge: Real personalities connecting with listeners emotionally.