Scott Shannon says, "It's the best book I've read about radio - period."

MORNING RADIO REVISITED

It's the most dreaded part of your job. And that goes for Program Directors and Air Personalities. But it doesn't have to be. Get this ebook with details on 17 techniques to keep air check sessions fresh, interesting and inspiring.

THE BIBLE OF MORNING RADIO

  • For Managers: How to identify high profile air personalities, recruit them and build a team-first attitude. 

  • For Programmers:  The recipe for building a winning relationship with air talent and coach them to bring out their best performance.

  • For Personalities: The personality-based formula that works for every station in every market every time.

Without question, this is the best book I've read about radio...period!

Scot Shannon

PROGRAMMER & AIR PERSONALITY

Morning Radio Revisited is a great resource for me as a programmer. I use it to explain ideas to talent.

Tim Murphy

PROGRAM DIRECTOR

LAKE CHARLES, LA.

 

Morning Radio Revisited should be required reading for anyone doing personality radio-and anyone who wants to.

Jeff Elliott

AIR PERSONALITY, K-LOVE Network 

Get a copy of this book for EACH and EVERY air personality on your station. And don’t forget the producers and support staff. Tracy has managed to identify exactly what it takes to win!

Greg Simms

AIR PERSONALITY 

KRTH/Los Angeles