NEW EBOOK!
CHRISTMAS PROGRAMMING UNWRAPPED
Radio's Field Guide To The Holidays
The holidays require adjustments to your usual programming strategy. This in-depth Christmas programming, promotion, and personality eBook is loaded with strategic and tactical advice and ideas that will become an indispensable part of your brand for years to come.
NEW EBOOK!
THE RATINGS GAME
How to Outsmart the System, Stack The Deck, And Win Big
If your success—and bonus—depends on the next book, you need more than a great-sounding station or show. You need a strategy to master the nuances of the most perplexing game in media. Get the insider strategies and tactics to tilt the game in your favor.
NEW EBOOK!
MIC DROP MOMENTS
The Playbook For Unforgettable Interviews $19.95
Mic Drop Moments is a smart, easy-to-read and easy-to-apply guide to preparing, managing, performing, promoting, and delivering unforgettable guest interviews for podcasters, broadcasters, and streamers.
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MORNING RADIO
A Guide To Developing On-Air Superstars $24.95
Get the essential guide every programmer, talent coach, and manager needs to coach, encourage, and train radio personalities. This book has helped thousands of broadcasters worldwide.
THE RATINGS GAME
To win the ratings game, understand how to play $19.99
Learn how ratings work, the strategies for PPM and Diary markets, mechanics of how to build clocks, and how to manipulate the game so you can win the game.
SPECIAL HOLIDAY GUIDES
CHRISTMAS PROGRAMMING UNWRAPPED!
Radio's Field Guide to The Holidays. $19.95
The holidays require adjustments to your usual programming strategy. This in-depth Christmas programming, promotion, and personality eBook is loaded with strategic and tactical advice and ideas that will become an indispensable part of your brand for years to come.
APRIL FOOL'S DAY
Have Fun - Stay Safe - And Don't Lose Your License! FREE
This thorough guide shows you exactly how to choose a prank, or avoid them! Follow the best practices to engage your audience, create buzz, and stay out of trouble! Loaded with ideas, tips, and details on how to pull off a great prank. FOR: Programmers, Broadcasters, and Personalities.
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